NAVIGATE THE SOCIAL STREAM Because it’s sink or swim out there
At Social Stream, we’re successful because we work by these simple rules:
First impressions matter
You’re trying to build an opt-in community in a crowded, opt-out world. You may only have one chance. It’s important to get it right.
If You Build It...
...they won’t come. If you want people to join you, you have to drive them to show up and give them an incentive to participate.
This does not mean you do all the talking and they do all the listening. Engage your fans, ask them questions, let them take the lead and you’ll be rewarded.
You’re not better at social media because you can run more than one promotion at a time. Execute well what your resources will allow.
Sharing Is Good
Often, the less it’s about you, the better. Sharing is the currency of social media. Go ahead, try it. It’s good for you and your bottom line.
Real time data is built into social media. Test, test and test some more. Then adjust your campaign accordingly.
Win the Crowd
Social media needs to be relevant, engaging and authentic. That’s where we come in.
We’ll meet with your team to get a clear understanding of your brand, target audience, and objectives. We’ll identify the digital communities in your space. In short, we’ll do the due diligence.
Strategy & Planning
We’ll create a strategic plan that maps the right social media platforms to your capacity and goals. Our philosophy is do a few things really well – rather than everything half-way.
Content is king when it comes to social. We’ll work with your team to develop and curate timely, optimized content as well as promotional concepts and schedules.
Execution & Management
We’ll put together and help execute a plan including day-to-day tactics, benchmark metrics, posting policies and budgets. And we’ll give your team the social skills to continue building.
Data Analysis & Reporting
Every campaign and community is unique. That’s why we are always testing. We’ll provide reports on insights and trends, recommending changes to regularly optimize performance.
Concept & Design
Good design is essential. It’s the first thing people see and remember. We’ll work with you to conceptualize and create custom social media pages that integrate smart message and sharp design.
A Unique Perspective
How do you break through and have a meaningful impact in one of the most contentious and high-profile environmental fights in decades?
How do you identify, organize and persuade progressive voters across California to vote for a liberal slate of ballot initiatives when TV is so expensive?
How do you rebuild your reputation or manage a crisis using the very online and social tools and platforms that are causing you harm?
Find the Right People
Stand Out in the Crowd
We Can Help
We apply our deep understanding of political strategy, social organizing and social media to corporate social responsibility and political issues campaigns, managing crises and reputation defense, and generally helping clients harness the power of social. Let's set up a free consultation to talk about the right strategy for you.